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Rooted in the Classics
Time-tested formulations refined by China's legendary healers, Zhang Zhongjing and Sun Simiao.
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Practitioner-Selected Quality
Evaluated and chosen by licensed TCM doctors to ensure full formula safety, integrity, and clinical strength.
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Pure & Thoughtfully Crafted
From authentic origins to traditional processing methods, we prioritize ingredient purity, transparency, and craftsmanship.
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Clinic-Backed Care
Grounded in real-world patient care with professional support across our three New York clinics.
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Explore the apothecary
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Single Herbs
Astragalus, goji, aged tangerine peel and notoginseng.
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Classic Formulas
Time-honored combinations from the classical texts.
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Herbal Pastes
Slow-simmered tonic pastes, taken by the spoonful.
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Topicals
Herbal balms, ointments and a botanical spray.
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Wellness Goods
Handmade herbal pillows and warming packs.
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The First Collection
Practitioner Favorites
Classical formulas, authentic herbs, and self-care goods selected by our clinical team.
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Gui Lu Er Xian Gao Plus (Tortoise Shell & Deer Antler Paste)
Deep replenishment for yin and yang
$80.00 -
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Shop by wellness focus
What would you like to nourish?
Da Yi
Jing Cheng
Our philosophy
Inspired by the Principle of Da Yi Jing Cheng
One of the guiding principles behind PhoenixCare comes from the renowned Tang Dynasty physician Sun Simiao, whose philosophy of medicine is often summarized by the words:
Da Yi Jing Cheng
This principle can be understood as the pursuit of both medical excellence and sincerity of heart.
Our founder
Traditional Chinese Medicine is not only about treating illness. It is also a complete way of thinking about how we live, how we respond to nature, and how we care for ourselves over time.
Dr. Serene Feng
DAOM, L.Ac. · Founder of PhoenixCare
Dr. Feng began her medical education in China with training in modern medicine and later pursued extensive study in Traditional Chinese Medicine, acupuncture, and herbal medicine.
Her professional and educational journey has taken her through China, Australia, and the United States, giving her a broad perspective on both Eastern and Western approaches to health.
From our clinics to your home
Not sure where to start? Ask a practitioner.
Every product here was chosen by the same practitioners who see patients at our clinics in Midtown East, Midtown West and Middletown. If you are unsure what suits your constitution, book a consultation — we are glad to help.
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PhoenixCare Midtown East
150 E 55th St
New York, NY 10022Mon–Sun · 10am–7pm
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PhoenixCare Midtown West
889 9th Ave, Fl 2
New York, NY 10019 -
PhoenixCare Middletown
285 NY-211, Ste 3
Middletown, NY 10940Mon–Sun · 9:30am–6:30pm
Practitioner selected
Meet our practitioners
The doctors of Traditional Chinese Medicine who see patients in our New York clinics are the same practitioners who evaluate, test, and select every product in our apothecary.
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Dr. Serene Feng
DAOM, L.Ac. · Founder
Focus areas
- Women’s health
- Reproductive wellness
- Facial care
- Pain care
- Stress & mood
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ZhenTao Wu
L.Ac.
Focus areas
- Pain care
- Respiratory wellness
- Digestive health
- Energy & vitality
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Ti Hong
L.Ac.
Focus areas
- Pain care
- Stress & mood
- Women’s health
- Sleep support
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Alina Hu
L.Ac.
Focus areas
- Pain care
- Menstrual wellness
- Digestive comfort
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Dr. Yumi Wu
Ph.D., L.Ac.
Focus areas
- Women’s health
- Menstrual wellness
- Hormonal balance
- Stress & mood
In our clinics















